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Home :: Archive :: 2001 Projects

A Matter of Style, January 2001
90-second daily feature, A Matter of Style, from noted author and speaker Cynthia Ulrich Tobias helping people identify, value and utilize their individual strengths and understand differing learning styles. Cynthia is founder and CEO of Apple St. (Applied Learning Styles). Distribution on CD from January through September, 2001.

3-2-1 Penguins! - The Cheating Scales of Bullamanka, July 2001
A 2-week national radio promotion in July of 2001, to promote the second 3-2-1 Penguins! video release, "The Cheating Scales of Bullamanka." Partnered with Big Idea, Inc. to create and implement this promotion on over 230 radio stations as well as several major networks. Promotion included on-air video giveaways and culminated with a grand prize vacation package for four to Sea World Adventure Park and Kennedy Space Center.

VeggieTales© - The Ultimate Silly Song Countdown, September 2001
A 2-week national radio promotion in September of 2001, to promote the release of the VeggieTales© video and cd "The Ultimate Silly Song Countdown." Partnered with Big Idea, Inc. to implement promotion whereby stations created their own ways to vote on listener's favorite Silly Songs of all time! 200 stations as well as several major networks participated.


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